Website Assessment
Is Your Website Doing Its Job?
Your website should be your #1 lead generation tool but, like any tool, it performs best when it’s properly tuned.
An IAC Web Marketing Expert will analyze 8 different web health metrics that are predictors of optimal online performance and break down the results in detail.
Complimentary Website AssessmentOur Assessment Report
Focuses on These Digital KPIs:
Complimentary Website Assessment
ON-PAGE OPTIMIZATION
Site tagging and organization are critical. Help users and search engines find what they’re looking for FASTER.
PAGE SPEED INSIGHTS
It’s no secret: Search Engines prefer faster websites.
KEYWORD RANKINGS
Are potential customers seeing your website in search results?
OFF-PAGE OPTIMIZATION
Does your website’s digital footprint include high value back links from other sites? These are endorsements of your business in the eyes of a Search Engine.
COMPETITOR ANALYSIS
What are your competitors doing online and do they rank higher than you?
VISIBILITY
We analyze 30+ business directories because consistent business listing information builds credibility with search engines and helps you catch customers in your backyard.
REVIEWS
What are your customers saying about you online?
SOCIAL MEDIA
Word of mouth is starting to be replaced by sending recommendations to friends. Are there ways to engage with your customers you’re missing?
Assessment Review
Once your website assessment is complete, we’ll conduct a 1:1 review of the findings with you. After our conversation, you’ll come away with insights like:
- How you can increase your site’s security and performance.
- How you can use your website to drive marketing qualified leads.
- How you can consistently outperform your competition.
Over half of all media consumption is digital media consumption. This assessment will give you a plan of action on how you can start taking advantage of that and driving more leads, more customers, and more revenue.
Complimentary Website Assessment